Dr. B. Jeyaprabha

Assistant Professor (Sr.G)Google Scholar Link


  • Ph.D. (Finance)., SRM University, 2023
  • M.B.A (Finance and Operations)., PSG Institute of Management, Anna University, Coimbatore, 2010
  • B.Sc (Physics), Madurai Kamaraj University, 2007


Accounting for Decision making, Thinking and Communication skills, Security analysis and Portfolio Management, Banking Services and Operations, Marketing, Production planning and Control, Production and Operation Management, Supply Chain Management, Quality Management Marketing, Legal Aspects of Business, Principles of management, Economics for managers, Macro Economics and Econometrics, Economics and Principles of Management(B. Tech), Business management for Engineers, Statistical Analysis and Data Analytics, International Finance, Financial Markets and Services, Operations Management, Operations Strategy
Supply chain Management for SIMS, Hospital operations Management, Accounting for SIMS, Services Science and Service Operational Management (B. Tech)

Research Interests

Fintech, Stock Market, Block chain


Journal Publications

  • Published a paper titled,” Transforming Festival Healthcare With Telemedicine: A Win-Win Situation” in World Journal of Management and Economics, ISSN: 1819-8643 Vol. 6,pp 73-80 No. 6 (2023) (ABDC)
  • Published a paper titled,” The Psychological Dimensions of Stock Trader Satisfaction with the E-
    Broking Service Provider” in Journal of Positive School Psychology, ISSN: 3787-3795 Vol. 6 No. 5
    (2022) (SCOPUS)
  • Published a paper titled,” what influences online stock traders’ online loyalty intention? The moderating role of website familiarity” in Tianjin Daxue Xuebao (Ziran Kexue yu Gongcheng Jishu Ban)/ Journal of Tianjin University Science and Technology, ISSN: 0493-2137, Vol. 55 No. 5 (2022) (SCOPUS)
  • Published a paper titled,” The mediating Effect of e – Satisfaction on e – Service Quality and e – Loyalty Link in Securities Brokerage Industry” in Revista, ISSN: 2237-0722 Vol. 11 No. 2 (2021) (Web of Science)
  • Published a paper titled, “A Critical Analysis Of The Impact Of Firm Specific Negative News On The Punjab National Bank Scam” in peer reviewed international journal INFOKARA RESEARCH (ISSN NO: 1021-9056) Volume 9, Issue 5, 2020 – (UGC CARE)
  • Published a paper titled,” A Study On The Factors Influencing Job Satisfaction And Its Impact On
    Employee Retention”, Solid State Technology,Vol. 63, No. 2S, (2020), pp. 8321-8334
  • Published a paper titled, ”Service Quality Perceptions and Preferences of Stock Broking Customers” International Journal of Advanced Science and Technology Vol. 29, No. 5, (2020), pp. 7746-7753
  • Published a paper titled, “Analysis Of Key Linkages Using Path Analysis In Baldrige Performance
    Model For The Manufacturing Sector” in peer reviewed international journal International Journal Of Advanced Research And Development (ISSN NO: 2455-4030,) Volume 9, Issue 6, 2019,71-75 – (UGC CARE)
  • Published a paper titled,” Service Development By Using Servqual And Quality Function Deployment In Private Banking Industry” International Journal Of Recent Technology And Engineering, ISSN:2277-3878,Volume-8, Issue 1C2, May 2019 (SCOPUS)
  • Jeyaprabha Bose S, “transfer pricing of Hitachi India with reference to its GDC segment”, “International Journal of Applied Business and Economic Research (Scopus Indexed), Vol.15 (2017)
  • Jeyaprabha Bose S, “Co-relation between Entrepreneurship and Economic Development”, IJCAR
  • Jeyaprabha Bose S, Impact of GST in GDP growth – A detailed Study on Trade off Between GDP and GST in Indian Scenario, IJCAR
  • Jeyaprabha Bose S, “Implication Of The Tertiary Sector In The Indian Economy – Bird’s Eye Scrutiny Of Tamil Nadu’s Tertiary Sector And The Overall Contribution To GDP”, IOSR JBM

Conference Presentation / Publication

  • Presented a paper titled ,” The growing role of artificial intelligence in intellectual property” in
    National level virtual conference in commerce, Management and Economics organized by SIRA
    on 04-06-2022
  • Presented a paper titled ,” The moderating role of website characteristics on e-servqual and e-
    loyalty link,” in “2nd International e-Conference on Recent Trends in Commerce, Management
    & Information Technology”organized by J.H.A.Agarsen College on 19-03-2021
  • Presented a paper titled ,” e-service quality and investor’s e-satisfaction in securities brokerage
    industry : A review of literature” in Research day held at SRMIST,KTR on 01-03-2021
  • Presented a paper titled ,” The growing role of artificial intelligence in intellectual property” in
    International level virtual conference in commerce, Emerging trends and practices of business
    leadership in the digital era organized by Madras University on 06-03-2020
  • Presented a paper titled, “A critical analysis of the impact of Firm specific Negative news on PNB Scam” in the National conference at SRMIST, Vadapalani campus
  • Presented a paper on ,”A study on the factors influencing job satisfaction and its impact on employee retention” at ICEAM, International conference organized by SRMIST, Vadapalani
  • Presented a paper titled ,” Green economy – A sustainable way to economic development” in the
    conference International Conference on Go Green Innovation in 21st Century held at MGR
    UNIVERSITY on 20-12-2019
  • Presented a paper titled ,” A study on quality dimensions and their relationship with satisfaction
    with reference to securities brokerage service providers” in Dr.Paarivendhar Research Colloquium held at SRMIST,KTR on 23-09-2019
  • Presented a paper titled ,”Service Development by using Servqual and Quality Function Deployment in Private Banking Industry” in the conference International Conference on
    Innovative Business Strategies, Entrepreneurship and Management (IBSEM) held at School of
    Management, SRMIST, and Ramapuram Campus on 21-03-2019
  • Participated in National Conference, TRIMARD 2k17”, Transformation in Management
    organized by Faculty of Management Studies, Dr. M.G.R Educational and Research Institute
    University, Chennai, on 12 th October 2017
  • Presented a paper titled “Impact of GST in GDP growth – A detailed study on trade-off between
    GDP and GST in Indian scenario” in 4 th International Conference on Business Research
    organized by Department of Commerce, Faculty of Science and Humanities, SRMIST , on 26 th
    September 2017
  • Participated in International Conference on Business Research in Entrepreneurship, SRMIST on
    31 August 2016

Patents Filed / Published


Books Published


Workshops / Seminars / FDPs / STTP (Conducted / Attended)

  • Participated 5 days FDP organized by Alliance Business School from 2/06/23 to 06/06/23
  • Participated in the 5 Days National Level Faculty Development Programme (Online) “Research
    orientation and data analysis” organized by Mount Zion Institute of Science and Technology from
    09.08.2021 to 13.08.2021.
  • Participated in PRAYAAS – Five days Faculty Development Program on “Research Writing” held
    during 19/04/2021 to 23/04/21,at DoMS, SRMIST, Vadapalani
  • Participated in a 5 Days Faculty Development Program on “Empowering teachers with
    Multidimensional Skills” conducted from 27/01/2021 to 3/02/2021, by Periyar Maniammai Institute of Science and Technology.
  • Participated in Ten days online international skill development programmme on “social media digital marketing” organized by school of commerce, Bharathiyar University from 27/11/2020 to 08/12/2020
  • Participated in the Online MDP Programme on Creative and Critical Thinking: A Recipe for Innovation conducted on 29th August, 2020.
  • Participated in the Online MDP Programme on INNOVATION-THE WAY FORWARD conducted on 08th August, 2020.
  • Participated in a one day workshop on “Understanding theoretical contribution in Management research” on 29/04/2020 (Google meet) organized by University of Hyderabad
  • Participated in a three days Workshop on “Research methodology” from 28/04/2020 to 30/04/2020 organized by REST society for Research International
  • Participated in a three days FDP on MCDM methods conducted by RSRI research society from 23/04/20 to 25/04/2020
  • Participated in a one day National level workshop on “writing research papers & publications, citation analysis, plagiarism and e-resources” organized by MEASI institute on 29/02/2020
  • Participated in PRAYAAS – A one-day Faculty Development Programme on “Writing Research Articles in Social Sciences” held on 25/01/2020 at SRMIST, Vadapalani.
  • Participate in a three days FDP program on SPSS and AMOS & SEM organized by LIBA from Dec 5 – 7th, 2019
  • Attended a five day National level workshop on Statistical analysis for Business Research at
    Pondicherry University from18/06/19 to 22/06/2019
  • Participated in a one day FDP on “Effective Quality research paper Writing and Publishing” 26/04/2020 (webinar) at SRMIST, Ramapuram campus
  • Participated in the Webinar on Teachers and Leaders on 2 nd June, 2020, Department of CSE, SRM Institute of Science and Technology, Vadapalani Campus
  • Participated in the seminar on “How to patent your invention?” organized by Department of Mechanical Engineering, SRMIST on 14 th November 2017
  • Participated in the faculty development program on “Management of Quality Circles for the
    effectiveness of Educational Institutions” on 25th June 2015.

Resource Person / Chaired Sessions Conferences / Invited Talks

  • Delivered a session on “Digital adoption in India-Future Perspective” for PGDM students in Madras
    School of economics on 21/0723

Online Courses Completed

  • NSE’s certification in Capital Market module
  • NSE’s certification in Derivatives Market Module
  • Psychological First Aid – 2021
  • Private equity and Venture Capital – 2021 – Coursera
  • Financial Planning for young adults – 2021 – Coursera
  • Gender Justice and Workplace Security – NPTEL-2022
  • Advanced algorithmic trading – NPTEL – 2023


Academic Experience

  • SRM Institute of Science and Technology – From 01/08/2013 to till date

Other Professional Experience

  • Equity Advisor, (2011 – 2012) Way2Wealth Brokers Private Limited
  • Relationship Manager, (2010 – 2011) India Info line Ltd

Achievements and Awards

  • “Certificate of Excellence Award” from Web of Science Journal Asian Journal of Economics, Business and Accounting


  • Member in Indian Science Congress Association (ISCA), 2017
  • Registered member in MMA, Chennai, 2015
  • Member of “World Economic Association” since December 26, 2022
  • Member of IARA

Other Details

Work in Progress

  • Application of SERVQUAL in  Stock Broking Firms