Dr. N. Bargavi

bargavin1@srmist.edu.in

Assistant Professor (Sr. G)Google Scholar Link

Education

Ph.D (Management – HR / OB)., VIT University, 2017
M.Phil (Management – HR)., Bharathiar University, 2012
M.B.A (HR & Finance)., National Institute of Management Studies, Madras University, 2009
B.Com (Commerce)., GSS Jain College for Women, Madras University, 2007

Courses

Sales & Operations Planning, Performance Management System, Strategic Management, Indian Ethos & Corporate Strategy, Business Communication, Entrepreneurship Development.

Research Interests

Generational Psychology, Millennial Leadership, AI in HR & Marketing.

Credentials

Journal Publications

Bargavi, N. et al., (2023). An Empirical Study on Employee Turnover and Job Satisfaction in Human Resource Management Practices, E3S Web of Conferences, Vol. 399, p.07001.
Bargavi, N. et al., (2023). Recent Management Trends Involved with the Internet of Things in Indian Automotive Components Manufacturing Industries. 5th International Conference on Contemporary Computing and Informatics (IC3I), IEEE Xplore, pp.1035-1041.
Bargavi, N. et al., (2022). Consumer’s Shift towards E-Commerce And M-Commerce: An Empirical Investigation. Journal of Positive School Psychology, 6(2), 703-710.
Bargavi, N. et al., (2022). Role of Interactive Teaching Methods in Contemporary Higher Education: An Empirical Study. Journal of Positive School Psychology, 6(2), 4188-4194.
Bargavi, N. et al., (2022). Deep-learning based service dominant environment for marketing management and customer services with secured IoT. NeuroQuantology, 20(10), 4156-4170.
Bargavi, N., (2021). The Effect of Intra-Generational Differences on the Ego States of Millennial Leaders in Indian Software Industry. Turkish Journal of Computer and Mathematics Education, 12(6), 2769-2784.
Bargavi, N., (2021). Study on Managing Sales Personnel in Pharmaceutical Industry in the context of Chennai city. Sambodhi, 44(1), 5-8.
Bargavi, N., Paul, P. J. D., & Samuel, A. A. (2017). Resilience of Millennial Leaders in the Indian I.T industry. Indian Academy of Applied Psychology, 43(2), 211-221.
Bargavi, N., Samuel, A. A., and Paul, P. J. D. (2017). Intra-generational Differences in the Personality Traits of Millennial Leaders in Indian I.T Sector. International Business Management, 11(6), 1254-262.
Bargavi, N., Samuel, A. A., and Paul, P. J. D. (2017). Resilience of Millennial Leaders in 21st century organizations. International Journal of Applied Business and Economic Research, 15(22), 785-799.
Bargavi, N., Paul, P. J. D., & Samuel, A. A. (2016). Quantifying Resilience in the Personality of Millennial leaders. Indian Journal of Science and Technology, 9(22), 1-27.
Bargavi, N., Paul, P. J. D., & Samuel, A. A. (2015). Personality-related leadership effects of Millennials in 21st century organizations. European Journal of Science and Technology, 131(4), 438-446.
Bargavi, N., (2015). Synergetic kinetics and their cognizance in organizations. International Journal of Innovative Research in Science, Engineering and Technology, 4(2), 1333-1342.Copyright applied in IPR for “Industrial Relations Environment & Work Culture in Public & Private
Sector Organizations, Feb 2023.
 Indian Patent published in “Impact of Psychological Need Satisfaction and Work Motivation in
Predicting Employee’s Well-Being” on Feb 2023.
 Indian Patent published in “Women Entrepreneurship: Challenges, Planning & Strategy for
Sustainable Rural Development” on Apr 2023.
 Indian Patent published in “Knowledge Management System for Effective Knowledge Sharing and
Collaboration” on May 2023.

Conference Presentation / Publication

Bargavi, N., Bharhane Raghaventhiran, S., Thangapandi, P., “Perception of Sustainable Chai-flasks & its influence on Gen Z’s Buying Behavior” 3 rd International Conference on Reinventing Business
Practices, Start-ups and Sustainability, SRMIST, 2023.
Bargavi, N., Praseeda, C.P., “Social Media Analytics for Effective Customer Engagement Practices”,
International Research Conference on Emerging Technologies in Business Management, MET
Institute of Management, 2023.
Bargavi, N., Paul, P. J. D., “Elaborate Review on the Impact of Block Chain Technology on Supply
Chai Systems”, 3rd International Conference on Emerging Approaches in Business Management-
Rediscovering Quality Business Practices, SRMIST, 2023.

Patents Filed / Published

Copyright applied in IPR for “Industrial Relations Environment & Work Culture in Public & Private Sector Organizations, Feb 2023.
Indian Patent published in “Impact of Psychological Need Satisfaction and Work Motivation in
Predicting Employee’s Well-Being” on Feb 2023.
Indian Patent published in “Women Entrepreneurship: Challenges, Planning & Strategy for
Sustainable Rural Development” on Apr 2023.
Indian Patent published in “Knowledge Management System for Effective Knowledge Sharing and
Collaboration” on May 2023.

Books Published

Bargavi, N., Magdalene, Peter., Praveen Kumar, S., (2022). Generational Divergence in Indian IT Strata, First Edition, ISBN: 978-93-5680-791-4.
Bargavi, N., Magdalene, Peter., Praveen Kumar, S., (2022). Corporate Millennial Lass, First Edition, ISBN:978-93-5701-079-5.
Bargavi, N., (2023). Responsible management practices of corporates in the Indian scenario In
Vasantha, S., Nithya, R., (Ed.). 21st Century Business Management. (In-Press). CRC Press, Taylor & Francis Group. [Scopus-indexed] [Book Chapter].
Bargavi, N., (2023). Perception of Sustainable Chai-flasks & its influence on Gen Z’s Buying Behavior, ISBN publication [Book Chapter (In-Press)].
Bargavi, N., (2022). Organizational Plasticity – Building Resilience at work. In Singla & Lata (Ed.). Emerging Trends in Management, Social Science & Information Technology. (pp. 13-19). England, Rubicon Publications. ISBN No: 978-1-913482-22-0.
Bargavi, N., and Sundareswaran, B., (2022). Modern Talent Acquisition Practices in MNC’s. In Singla & Lata (Ed.). Emerging Trends in Management, Social Science & Information Technology. (pp. 5-12). England, Rubicon Publications. ISBN No: 978-1-913482-22-0.
Bargavi, N., and Ganesh, D.G., (2022). Impact of generational divergence on project management at the modern workplace. In Singla & Lata (Ed.). Emerging Trends in Management, Social Science & Information Technology. (pp. 34-39). England, Rubicon Publications. ISBN No: 978-1-913482-22-0.
Bargavi, N., and Subadhra, S., (2022). Impact of work from home on physical & mental health of employees during pandemic time. In Singla & Lata (Ed.). Emerging Trends in Management, Social Science & Information Technology. (pp. 60-67). England, Rubicon Publications. ISBN No: 978-1-913482-22-0.
Bargavi, N., (2021). Neuro Marketing – An Emerging Area of Marketing Research. In Singla & Chaudhary (Ed.). Marketing 5.0. (pp. 6-10). New Delhi, National Press Associates. ISBN No: 978-93-90863-14-3.
Bargavi, N., (2021). Social Media Analytics Techniques for Effective Customer Engagement. In Bansal, Rajkumar, Singla, Chaudhary & Rashmi (Ed.). Customer Engagement: Changing landscape of Marketing. (pp. 23-28). Germany, Weser Books. ISBN No: 978-3-96492-284-7.
Bargavi, N., (2021). Investing In Mental Health of Employees – A New Business Metric. In Nishant Singla (Ed.). Recent Trends in Management & Social Sciences. (pp. 1-6). Germany, Weser Books. ISBN No: 978-3-96492-303-5.
Bargavi, N., (2021). Detecting Cyberbullying in Social Media Platforms using Machine Learning Algorithm. In Deepika Singla & Gaurav Gupta (Ed.). New Horizons in Commerce, Business, IT & Social Sciences. (pp. 59-67). New Delhi, National Press Associate. ISBN No: 978-81-944303-8-4.

Workshops / Seminars / FDPs / STTP (Conducted / Attended)

Conducted seminar on “IPR Awareness” on 06/03/2023 through IPR-NIPAM office, New Delhi,
Govt. of India.
Attended FDP on “Innovative Teaching & Learning Pedagogies” from 04/10/2023 to 11/10/2023 at Sathyabama Institute of Science & Technology, Chennai.
Attended FDP on “Outcome based Education” from 23/09/2023 to 24/09/2023 at SRMIST,
Vadapalani, Chennai.
Attended FDP on “OBE: Learning & Assessment under NEP 2020” from 31/07/2023 to 04/08/2023 at IMS, Ghaziabad.
Attended FDP on “Student centric and Interactive Teaching Strategies using Technological Tools”
from 17/07/2023 to 21/07/2023 at Providence College for Women, Coonoor.
Attended FDP on “Contemporary Trends of Research Prospectives & Advance Pedagogy” from 10/07/2023 to 15/07/2023 at ICFAI University, Raipur.
Attended workshop on “Research Project Proposals” on 07/07/2023 through Group Research
Committee, SRMIST.
Attended FDP on “Upskill your Resources” from 07/07/2023 to 13/07/2023 at Ayya Nadar Janaki Ammal College, Sivakasi.
Attended FDP on “Holistic and Multidisciplinary Approach towards National Higher Education
Quality Framework” from 05/07/2023 to 06/07/2023 at Cauvery College for Women, Trichy.
Attended FDP on “Strategic Business Leadership” from 10/07/2023 to 14/07/2023 at Amity
Business School, Rajasthan.
Attended FDP on “Teaching, Learning & Assessing in 2030” from 06/06/2023 to 23/06/2023 at SRMIST, Ramapuram, Chennai.
Attended FDP on “Digital Business Management: An Overview” from 12/06/2023 to 16/06/2023 at NITTTR, Chennai.
Attended FDP on “Navigating Data Analytics for Research Excellence” from 19/06/2023 to 25/06/2023 at SRMIST, Kattankulathur, Chennai.
Attended FDP on “Indian Knowledge Systems” from 19/06/2023 to 25/06/2023 at KIIT College of Education, Gurugram.
Attended FDP on “Innovation & Intellectual Property Rights” from 12/06/2023 to 17/06/2023 at CSIR-IMMT, Bhuvaneshwar.
Attended FDP on “Research Awareness: Publication Database & Journal Selection” from 24/06/2023 to 30/06/2023 at Gokul Global University, Gujarat.
Completed FDP on “Universal Human Values-I” from 22/05/2023 to 26/05/2023 by AICTE, New Delhi.
Attended FDP on “Instilling Research & Journal Publication for Upskilling” from 15/05/2023 to 19/05/2023 at Jeppiar Engineering College, Chennai.
Attended FDP on “Concerns of Academic Research in Social Sciences” from 10/05/2023 to 16/05/2023 at ISS College of Teacher Education, Kerala.
Attended workshop on “Innovative Pedagogy and Professional Development” on 19/03/2023 at IPE, GoI, Hyderabad.
Attended FDP on “Innovative HR Approaches” from 17/04/2023 to 21/04/2023 at NITTTR, Chennai.
Attended FDP on “Emerging Research Trends in Management” from 06/02/2023 to 10/02/2023 at DG Vaishnav College, Chennai
Attended FDP on “E Business Management” from 20/02/2023 to 24/02/2023 at NITTTR, Chennai.

Resource Person / Chaired Sessions Conferences / Invited Talks

External Examiner for MBA Project Viva at Vels Institute of Science & Technology, Chennai on
03/05/2023 and 04/05/2023.
External Examiner for BBA Project Viva at Vel Tech University, Chennai on 13.04.2023.

Online Courses Completed

“Training of Trainers”, NPTEL, Oct 2023.

Experience

Academic Experience

Assistant Professor (Senior Grade), SRM Institute of Science & Technology, Vadapalani Campus from February 2023.
Associate Professor, School of Management, Bharath Institute of Higher Education & Research,
2021-2023.
Assistant Professor, Dept. of Management Studies, GSS Jain College for Women, 2019-2020.
Assistant Professor, School of Management, SRM Institute of Science & Technology, Ramapuram Campus, 2017-2018.
Research Associate, VIT Business School, VIT University, 2014-2017.

Other Professional Experience

Business Development Officer, Lionmann Solutions, Chennai, 2011-2014.

Achievements and Awards

Received “Distinguished Professor Award” from Institute of Researchers Inc (accredited by Ministry
of Corporate Affairs, GOI., International Accreditation Forum, USA) in Sep 2022.
Awarded C1 (Advanced Grade) in English Proficiency by British Council in 2020.

Memberships

Institute of Researchers Inc.
National Institute for Technical Training & Skill Development.

Other Details

Funded Projects

Govt. funded TNSCST Project approved on 19.03.2022 for title ‘Study on Impact of Macroeconomic variables on Gold prices’, SS-045.
Govt. funded TNSCST Project approved on 10.03.2023 for title ‘Online -vs- Offline Learning:
Perception of School Students during Post-Pandemic times in Chennai’, SS-030.
Indian Design Patent granted on the title “Device to detect efficiency of employees in the
workplace”.
Copyright applied in IPR for “Industrial Relations Environment & Work Culture in Public & Private Sector Organizations”.
Indian Patent published on “Impact of Psychological Need Satisfaction and Work Motivation in
Predicting Employee’s Well-Being”.
Indian Patent published on “Women Entrepreneurship: Challenges, Planning & Strategy for
Sustainable Rural Development”.
Indian Patent published on “Knowledge Management System for Effective Knowledge Sharing and Collaboration”.

Working Papers

Bargavi, N., “Quantifying Employee Retention in the Indian I.T Sector”, under review at Basic and
Applied Social Psychology, 2023.
Bargavi, N., “Gen Z vs Gen Y: Introverts or Extroverts at the workplace?”, under review at Employee
Relations, 2023.

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SRM Institute of Science & Technology,
University Building, C – Block,
No.1, 100 Feet Road,
Jawaharlal Nehru Salai,
Adjacent to SIMS Hospital,
Vadapalani, Chennai – 600026

Engineering & Technology

Management Studies

Science & Humanities

Contact Address

SRM Institute of Science & Technology,
University Building, C – Block,
No.1, 100 Feet Road,
Jawaharlal Nehru Salai,
Adjacent to SIMS Hospital,
Vadapalani, Chennai – 600026

Engineering & Technology

Management Studies

Science & Humanities

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Dr. N. Bargavi

Education

Courses

Research Interests

Credentials

Journal Publications

Conference Presentation / Publication

Patents Filed / Published

Books Published

Workshops / Seminars / FDPs / STTP (Conducted / Attended)

Resource Person / Chaired Sessions Conferences / Invited Talks

Online Courses Completed

Experience

Academic Experience

Other Professional Experience

Achievements and Awards

Memberships

Other Details

Contact Address

Engineering & Technology

Management Studies

Science & Humanities

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Enjoy your Student Life & Excel at SRM

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Engineering & Technology

Management Studies

Science & Humanities

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Engineering & Technology

Management Studies

Science & Humanities